Virtual Wardrobe Edit

The session runs via Zoom, with your virtual closet app open alongside it, so everything is visible and organized in one place.
Before the session, you'll upload photos of your clothes, footwear, and accessories to your virtual closet, along with a few shots of your wardrobe interior so I can see everything you're working with.

On the day, you'll set up your phone or laptop so I can see you from head to toe. I'll have your virtual closet open on one screen and our Zoom call on another; you'll hold items up to the camera, and I'll direct the session from there, telling you what to keep, what to let go of, and how to put things together in ways you probably haven't thought of. No tidying or organizing needed beforehand — we work through it together in real time.

You might be surprised to hear this....but probably not! When you have a closet full of clothes you're not wearing, it's easy to assume the solution is to scrap the lot and start again. But the truth is that most of those clothes can be worn; you just can't see how yet.

The only items that will permanently leave your closet are those that can't be altered or repaired, don't look good on you or fit you, or that you genuinely don't like. Everything else has potential.

Yes! This is at the heart of what a wardrobe edit does. Most clients are genuinely surprised by how many outfit combinations already exist in their wardrobe once someone with fresh eyes looks at it.

Creating new looks from what you already own is a core part of every session, and most women leave with far more options than they arrived with….all without spending a penny on anything new.

At the end of your session, you'll have a streamlined, cohesive wardrobe with a clear sense of what works and why, plus a host of new outfit combinations to get you started. You'll also receive a suggested shopping list detailing the gaps we identified during the session, along with recommendations for where to shop for them, so you can confidently build and maintain your closet going forward.

If you'd like me to source those missing pieces for you, that's what the Virtual Wardrobe Edit and Online Shop is for.

It depends on what we focus on during your session. If the edit is primarily about creating new outfit combinations from what you already own, you may find you have everything you need and don't need to buy anything new at all. Many clients are genuinely surprised by how much they already have to work with.

If the session focuses more on removing items that aren't working, you'll likely end up with a cleaner, more cohesive wardrobe, but you'll also have some gaps worth filling.

In either case, I'll provide a suggested shopping list at the end of the session detailing the gaps in your collection, so you can add pieces as and when you're ready.

The edit session itself is two hours, which is enough to work through one season or a specific area of your wardrobe — such as workwear, everyday outfits, or occasionwear. If you'd like to cover more ground, additional time can be booked at $150 per hour.

Before the session, you'll have a 20-minute pre-session call and some prep work to complete: a questionnaire, a few measurements, and some photos. Most clients find the prep takes around half a day in total, though you can spread it across a couple of days if that's easier.

There's some prep work involved before we dive in — but most clients find it genuinely enjoyable and surprisingly insightful!
You'll fill in a comprehensive questionnaire (allow around 45 minutes for this), take some measurements, and share photos of your face and shape so I can get a clear picture of your proportions and coloring before we meet.

You'll also get a private Pinterest board to pin looks and outfits that appeal to you, which is a great exercise in itself, as it often helps you get much clearer on what you actually want to look like.

Finally, before the session, you'll upload photos of your wardrobe and some of the items in it to your virtual closet app, so I have a clear picture of your collection before we begin.

What you don’t need to do (and shouldn’t do!) is tidy, organize, and purge your closet ahead of the session; that’s where I come in!

All of this prep exists for good reason: the more I understand you, your style, and your wardrobe before we meet, the more we can achieve in the two hours together. Clients who invest time in the prep work consistently get the strongest results.

Most clients say yes, and many describe it as one of the most unexpectedly valuable things they've done for themselves. The shift from a chaotic, overwhelming wardrobe to one that's easy to use and genuinely enjoyable to wear has a real impact on how you feel every morning.

And because you leave understanding what works for you and why, the results last well beyond the session itself.

As one client put it: "I have to say this was one of the most positive experiences of my life. My self-confidence was very low before, and with each new outfit she put together, I could feel my confidence growing." — Rachel Hollingbery, Bristol, UK

A virtual wardrobe edit can be conducted in any location; however, if you include online shopping, you will need to be located in the UK, USA, or Canada.